Print Workflow and Processes: Proofing and Approval

Proofing and Approval – Episode Summary
In this expert-driven episode of The Print University, Pat McGrew and Ryan McAbee unpack the art and science of proofing and approval—a critical stage in ensuring production accuracy and creative fidelity. This course is ideal for prepress teams, designers, CSRs, and print operators involved in printing industry training programs for new employees, prepress automation training (Kodak Prinergy, Esko), or implementing color management training for new hires.
The episode begins with an overview of proofing’s role: to verify that what is produced matches the intended design in content, layout, embellishment, and—crucially—color. Pat and Ryan explain that proofing goes beyond text—it’s about confirming that visual and tactile elements are correctly executed across different devices, substrates, and finishes.
They cover multiple proof types:
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Soft Proofing: Low-cost, fast, but risky if customers view files on uncalibrated displays or with inadequate software (e.g., free Adobe Reader or Mac Preview).
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Prepress Portals: Advanced web-based systems with markup tools, 3D previews, and approval workflows—ideal for packaging and collaborative review.
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Hard Copy Proofs: Ranging from inexpensive layout previews to contract proofs using calibrated inkjet devices that simulate final output colors (GRACoL, Fogra, G7).
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Press Proofs: Rare and expensive, used for luxury or high-risk applications.
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Mockups: Often created on digital presses to aid internal quality control or client approvals.
Proofs are not just for clients—they’re reference tools for press operators and finishing teams, often traveling with job tickets for visual validation.
You Will Learn:
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The role of proofing in layout, color, embellishment, and substrate validation
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Types of proofing: soft proof, prepress portal, hard copy, contract, mockup, and press proof
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Why monitor calibration, software compatibility, and color management matter
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How proofing supports both client approvals and internal operator guidance
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Trends in SaaS proofing tools and collaboration-enabled workflows
Who This Course Is For:
Prepress professionals, designers, customer service teams, print operators, and managers building printing technician certification online, color management training for new hires, or print shop employee onboarding templates
Time to Watch:
Approx. 30 minutes